According to this examine, Mobile money was an enabler of sports activities betting. The seamless integration of mobile cash wallets and sports betting platforms, reliability, consistency, ease of use and ease of entry to cell cash was a serious enabler of sports betting.
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Further, the research found that majority of individuals engaging in sports activities betting were aware of the risksposed by sports betting eg addition and advocated for betting companies to provide various https://zaharamedia.co.ke strategies to entertainment apart from betting. To most people in betting, they perceived the government to do little or no to curb the opposed results of sports activities betting.
The privacy supplied by cellular money as had a positive affect on sports betting. Majority of individuals partaking in sports activities betting searched for info and made determination on how to bet based mostly on information obtainable on social media platforms similar to Facebook, twitter, Instagram and WhatsApp. Majority of betters have been conscious that sports betting was a form of playing. In addition, they perceived to be in command of their betting actions and thus continued to bet.
- In complete, it was estimated that 2 million people were engaged in sports betting.
- The common goal of this research was to evaluate sports betting impression in Kenya.
- Using stratified random sampling and Yamanes formulation a sample size of one hundred respondents was chosen for inclusion within the study.
- The population of the study was drawn people participating in sports betting inside Nairobi County.
- To achieve these aims the study utilized a descriptive analysis design using quantitative analysis strategy.
Sports betting is more than likely to have an effect on men underneath full employment between the ages of 21 – forty years in Kenya. Secondly, this examine recommends for targeted mass education of consumers with a special bias to the lads. It is recommendable for sports activities betting firms to set up devoted social media accounts that impact and efficient in delivery of information on sports activities bets.
The basic goal of this research was to evaluate sports betting impression in Kenya. To achieve these goals the research utilized a descriptive analysis design utilizing quantitative research strategy. The population of the examine was drawn people participating in sports betting within Nairobi County. In total, it was estimated that 2 million people had been engaged in sports activities betting. Using stratified random sampling and Yamanes method a sample size of one hundred respondents was selected for inclusion in the study.
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In addition, the examine concludes that social media is the only largest most necessary source of information for sports activities betting. In addition, social media sites are the most important supply of buy selections for brand spanking new customers in sports betting.
The authorities was disinterested in managing the safety policies of people engaging in sports activities betting and didn’t management the exposure, advertisement and promotion of sports betting. On the opposite, government was only thinking about maximizing its revenues via taxation of sports betting companies. This examine concluded that mobile money has had an enormous effect on sports activities betting in Kenya. The relationship between cellular cash and sports betting is enhanced as a result of ease of access to cell cash, the cost effectiveness and effectivity of mobile cash, transparency, consistency, reliability and privacy of cellular cash wallets.
Collected knowledge was analyzed utilizing SPSS and MS Excel worksheets using descriptive statistics of frequency distributions, means and modes. The research found that majority of the individuals partaking in sports betting were male of the ages under 40 years and above 21 years. In addition, the biggest source of income for sports betters was salaries indicating that a employed people had been at a better chance of partaking in sports activities betting than entrepreneurs and unemployed individuals. Most of sports bets have been positioned using the website on a greater than once per week interval.